Notes
This is a place for thinking out loud, reflecting, and sharing ideas. Notes are a window into my process, thoughts, inspiration, and experiments. Explore visual gallery.
This is a place for thinking out loud, reflecting, and sharing ideas. Notes are a window into my process, thoughts, inspiration, and experiments. Explore visual gallery.
We love to say we have no time, myself included. We act as if everyone else is working with a 24+ hour day.
Then, out of nowhere...
All of these situations throw off our day, but we make it work.
We...
In truth, we know that we are all working with a 24-hour day. The difference is in how we use it. When we say we have no time, what we are really saying is that we have decided that another commitment is more important.
Emergencies help us see where our real priorities lie.
Every morning I wake up, grab my journal from under the bed, turn to one side, and begin writing. I always wonder if my wife Dana is curious about what I am writing. I know I would be.
Out of the blue last Saturday morning, with 144 consecutive journal entries logged, Dana asked me if I would read one for her. My suspicion was correct, but it still caught me off guard. Initially, I was hesitant to oblige. The writing in my journal was not for an audience, but hey, I had nothing to hide.
I read Dana an entry from March. It was the first time since I began journaling that I turned back the pages. It was fascinating to read aloud what was on my mind even just a month ago. In the end, I am grateful for Dana's interest; it was a welcome reminder of why I started journaling in the first place.
While I write in my journal to reflect on the previous day and acknowledge how I feel heading into the next one, I see it as a long-term initiative. Years from now, I love the idea that I can tap into my former thoughts, motivations, and challenges. What was going on in my life? What has changed? In what ways have I grown?
Today, when I stumble upon old photos, I wonder what was on my mind. On any ordinary day, and during pivotal high and low moments in my life. Some good memories that come to mind are performing original music for the first time at my 8th grade talent show, winning Amateur Night at the Apollo, landing my first job in New York City, my first date with Dana then proposing/getting married.
Although I may not be able to revisit these past moments in the way that I would like, I look forward to capturing all that the future has to offer.
I have adjusted the structure of my journal entries a few times since I started. At the moment, here is what it looks like:
Day, Date, Time, Location
Yesterday was [sum up the day in a few words].
Today: TFWEG
I created TFWEG as an easy, repeatable way to recognize my general sentiment going into the new day.
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Time blocking up front is actually easy. Just go to your calendar and do it. The real challenge is to honor the system by protecting the time you’ve set aside and utilizing it with absolute focus in the face of the inevitable barrage of false priorities and interruptions that appear each day. (The Millionaire Real Estate Agent, Gary Keller, Jay Papasan, Dave Jenks)
I vaguely remember when I first started time blocking my calendar. I was transitioning from solely designing to overseeing other projects. More projects meant more meetings. At times, it was challenging to make progress on my work.
In theory, scheduling work blocks on my calendar provided the space I needed in my day. In practice, it was not that simple.
Interruptions, double-booking, questions - you name it. There were all sorts of reasons why it became a challenge to honor the time blocks I put in place. I had fooled myself into thinking that time blocking was a turnkey solution to improving productivity.
While I continued time blocking my calendar, I shifted my focus to creating a more robust system for task management and started questioning where I could be most valuable. As I continued on the path from designer to director, this shift proved to be invaluable.
I have been on a productivity optimization quest for years, and in my mind, it is a lifelong pursuit. Here are a few of the lessons I have learned along the way.
Question every meeting. Why were you invited? What is the team expecting from you? If you are unsure, ask. Will you provide anything to the discussion that will not otherwise get covered? Note: If you are attending because you do not trust your team to handle it on their own, closing that gap is a priority.
Stop repeating yourself. What topics require repetitive training among the team? Some examples: presentation prep, the structure of deliverables, how to recap a meeting. Take the time to document the fundamentals. Onboard the team, but more importantly, closely train a few employees. In time, they will train other employees, who will train more employees down the line.
Find your value. What unique value do you bring in your role? The answer to this question is where you should spend your time. From time to time, you may need to jump in and help with other tasks. That said, your focus should be on letting go. You do not need to be in the weeds on every single project. Yes. You will always have good insight, but that does not mean the team will fail without it. Give your team the tools to succeed and let them do their thing. The best managers go unseen.
There are two common ways to unclog a drain.
Option 1. Use a snake.
Option 2. Pour in a bottle of Drano.
Both will achieve the desired result. The difference is that while snaking the drain may require more effort, it will expose whatever is causing the blockage.
The quick and easy solution is always tempting, but when you haven't addressed the source of the issue, there's no guarantee it'll stick.
A friend once shared a tip from a dietitian he worked with as a child. They said: don't take another bite until you've finished chewing the last.
Overeating is often associated with eating too fast. Our body can't keep up to let us know we're feeling full.
Ever bite off more than you can chew?
Work and food are the same. There's a certain amount we need to stay energized. When we discover what we enjoy, we crave it. We want more. And more. And more. Until suddenly, we've had too much. Then, the reverse happens, we get tired, sick, unmotivated. We want nothing to do with the work or food that once brought us joy.
Slow down. Experience every moment before taking another bite.
It's been about 14 months since I posted this tweet. I remember writing it just after finishing my routine Saturday workout. Little did I know, I'd start working out at home, in my bare feet, a week later.
I haven't worked out with shoes on since.
We can’t always control changes to our environment.
We can always control how we respond to them.
This evening, Dana and I met up with our friend Andres for dinner at a semi-new pasta joint in our neighborhood. We hadn't seen Andres for over a year.
Despite the increasingly frigid air, we decided to round out our meal with ice cream. It seemed like everyone around us was ordering it, so we joined in. As we took our final spoonfuls, an older man appeared at our table. He announced: "Come see the moon when you finish! I'm right over there." He pointed across the street. We smiled. He nodded, then continued his message down the other tables lining the sidewalk.
I'll admit, my first thoughts were I am freezing, I want to go home and be warm, why is this guy talking to us? Dana, on the other hand, was curious. Her thoughts? "He's a nice man. We should go."
While we waited for the check, we assessed the situation. Across the street was a serious-looking telescope. We watched as the man brought over a waitress, then a couple, then another couple. Maybe there was something to see?
After paying the bill, Dana, Andres, and I stood up from the table, looked at each other over our face masks, and together, declared: "Let's go see what's going on."
The telescope operator's name was Joe. When we walked over, he was chatting with a local couple who, like Joe, lives nearby. He sets his telescope up in spots throughout the neighborhood from time to time and likes to share the experience with others.
Dana, Andres, and I each took turns looking at the moon. With the city sky remarkably clear tonight, the view was incredible. To quote the guy who had a look before me, "It's like I'm staring at the set of Star Wars, except it's real." As I gazed upon the moon's craters, I immediately understood why Joe was out on the street. Seeing the moon with this level of detail is not an experience you want to keep to yourself.
We briefly chatted with Joe and found out that he was collecting emails to let any locals know when he'd be out again. Well, yeah - I wanted to know! I "joined his mailing list" via pen and scrap paper.
It's times like these that remind me why you can't always trust your gut. I'm glad I have Dana to make me think twice sometimes, so I don't miss out on the joy of little moments like tonight.
Cheers to Joe, the moon guy, and the characters of Park Slope.

It only takes a moment to win.
It's the second that your first to cross the finish line. It's the second that you find out you lifted the most weight. It's the second that a client accepts your proposal.
It takes days, months, years to practice.
It's all the work that came before you approach the finish line, pick up the weight, send your proposal.
If we're only happy when we win, we'd have to win constantly to live a happy life. What happens if we don't?
When there's joy in the practice, winning is just a bonus.
When is the best time to promote an employee?
I like to think that there's a sweet spot. The employee has outgrown their current position, but their next role will challenge them in new ways. In the book Atomic Habits, author James Clear highlights a similar concept:
"The Goldilocks Rule states that humans experience peak motivation when working on tasks that are right on the edge of their current abilities. Not too hard. Not too easy. Just right."
It's a manager's job to guide their employees from role to role by giving them the right opportunities and coaching them along the way.
In that way, the employee needs to have enough exposure to some of the new role's responsibilities and shown they're ready and capable for the challenge. For instance, before promoting a Junior Designer to Designer, they should have opportunities to present their work if that's an expectation of the new role. I'm not suggesting they lead a high-stakes presentation. Instead, maybe they walk through design revisions or take on a portion of a meeting.
Promotions are most successful when the employee feels equipped for the next step, their manager is confident in their ability to take it on, and their co-workers are beginning to see them in the new role.
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Related: Building Teams with TLC
During the summer before my senior year of college, I interned at MOCEAN in LA, designing posters and DVD covers for movies and TV shows. While I was there, I took the opportunity to perform anywhere I could and connect with the local music scene, from a lounge on Hollywood Blvd to a company picnic.
While attending my friend Brittany's birthday party, I met Jeffree Star (pre-Jeffree Star Cosmetics). At the time, Jeffree was focused on music.
Weeks later, I ended up performing for a few friends, along with Jeffree. We got to talking about the music industry and my pursuits as a singer/songwriter. Jeffree asked me what I was doing in LA. After hearing about the internship, he offered me advice: "If you want to do music, don’t have a plan B." In other words, no safety net.
In the moment, this was tough to hear. Now, I look back fondly at this memory because of what it taught me. If I wanted to turn music into a viable career option, I'd have to go all in. That meant de-prioritizing my other passion, design. I could continue writing and performing, but I couldn't expect to "make it" without making it a priority. From then on, I decided that if I can't give a pursuit the energy it deserves, I can't expect to make the progress I desire.
In the end, I chose an alternate path. I returned from LA, continued performing and making music, graduated, moved to NYC for a design job, and as they say, the rest is history. Music is still a part of my life, but for now, it's a side project.
Jeffree's advice still resonates today. While a safety net will always be safer, nothing can replace the drive of going after your vision with everything you've got.
At age 95, we’ll have spent 34,675 days on this earth. Of that, roughly 9,880 will have been Saturdays and Sundays. Living for the weekend is no way to live.
Imagine life without a mirror. Or selfie mode. Or a webcam. Etc.
While we might go about our day just fine, we would feel uneasy, having no insight into our appearance. Mirrors give us information about ourselves that we cannot see on our own.
To get more insight, we would have to rely on those around us, asking a spouse, family member, or roommate for their perspective. Hoping to remove as much subjectivity as possible, we would ask pointed questions and provide clear context.
"Is my hair sticking up? I have a cowlick that is so hard to control."
"Does my face look red? Sometimes my face lotion irritates my skin."
"Should I iron this shirt or think I can get away with the wrinkles on Zoom?"
There is no mirror for our interactions at home, at work, and in life. Short of hiring a 24/7 camera crew, we cannot simply look at a mirror and get insight into whether or not we were a good listener when our friend was going through a tough time or if we sounded confident in our team presentation.
Without a mirror, we need feedback.
If we are lucky, we will receive feedback openly from our peers, family, and friends. However, we often have to seek it out.
Like life without a mirror, it is up to us to ask questions. To uncover the perspective that is impossible for us to get on our own.
Sure, we can live without a mirror. And we can live without feedback. But how can we ever expect to be better without seeing the full picture?
Why do we ask our family and friends to text us when they're home?
When we're not with them, they go about their lives freely. We don't know when they're out or when they'll return. Yet, when we're together, we want to know.
Does it weigh on us to wonder if they got home safely?
Do we ask so we can relieve ourselves of this burden?
When we become aware of something, we get involved. It doesn't matter if we were blind to it before, and it was working just fine. Suddenly, it feels within our purview.
Would our family and friends get home whether we knew or not? Most likely. Our awareness doesn't change the probability.
Maybe, sometimes, it's okay to be simply aware.
Maybe, sometimes, it's okay to wonder.
Maybe, sometimes, we don't need to get involved.
If I had to choose, I'd prefer to succeed in achieving the wrong outcome for a client than to fail in achieving the right outcome.
Wrong outcome success: Designing a landing page focused on the wrong target audience.
Ideal client response: "We appreciate all the thinking that went into this but it's not exactly what we're looking for. Maybe we weren't clear on that, let's make sure we re-calibrate so we're on the same page going forward. Once we're aligned, we're excited to see what you come back with."
Right outcome success: Designing a landing page that poorly represents the brand for the right audience.
Ideal client response: "We're beginning to worry about your ability to do this work for us. While you clearly understand our goals, you really missed the mark. We'll need to discuss feedback and get back to you on next steps."
Wrong outcome success can be turned around with a simple conversation.
With right outcome failure, we have to regain the client's trust while figuring out how to improve the work. Even with feedback, this can be a challenge, especially if we thought we hit it out of the park.
Of course, neither are desirable but we can't always count on right outcome success. We can, however, choose to put our best foot forward. If it doesn't work out, look for the lesson and apply it next time.
Every day, we instinctively brush our teeth, get dressed, eat, use the bathroom, and sleep.
These are our non-negotiables. Our training began at birth, and now every day, we make sure our practice continues. It's essential.
Then, there are the activities that align with our goals: exercise, meditation, reading, eating healthy. We try to build the habit, but when it doesn't stick, we get discouraged. We forget that every habit takes practice.
Imagine who we'd be if we treated our non-negotiables this way. Actually, don't. It's scary.
Instead, imagine who we'd be if our non-negotiables included the habits we know would do us good.
Much better.