The Long Aisle

A CPG Podcast

I've spent over a decade inside CPG, and some of the best conversations I've had never made it past my notes. I started The Long Aisle to bring those conversations forward.

In each episode, I sit down with CPG founders and operators to explore how they think, how they live, and what keeps them going. The decisions, the tradeoffs, and everything in between. I've learned a lot from these conversations and am excited to share them.

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I joined Barrel as a freelance designer. That was over 13 years ago. Learning to lead something I helped build has shaped how I think about almost everything.

I'm drawn to structure, discipline, and what it takes to show up over the long haul. That shows up in how I lead, how I live, and who I try to be as a husband, father, and teammate.

I don't see work and life as separate categories. Writing is how I make sense of both.

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