Lucas Ballasy

Writing On:

Leadership

12 Lessons from Bob Fifer's "Double Your Profits."

12 Lessons from Bob Fifer's "Double Your Profits."

The Snowblower Effect: When Making Do Stops Working

The Snowblower Effect: When Making Do Stops Working

Paternity Leave & Letting Things Run

Paternity Leave & Letting Things Run

Closing a Client Chapter After Nearly Six Years

Closing a Client Chapter After Nearly Six Years

When the Work Is No Longer Yours Alone

When the Work Is No Longer Yours Alone

The Right Things In Common

The Right Things In Common

How Weekly Writing Helps Me Lead

How Weekly Writing Helps Me Lead

Three Questions that Reshaped Our Leadership Meetings

Three Questions that Reshaped Our Leadership Meetings

When Going Above & Beyond Backfires

When Going Above & Beyond Backfires

Leading to Empower: Reflections on "Multipliers" by Liz Wiseman

Leading to Empower: Reflections on "Multipliers" by Liz Wiseman

Never A Done Deal

Never A Done Deal

Reflecting on Cultural Fit

Reflecting on Cultural Fit

Outbound As Marketing?

Outbound As Marketing?

The Quiet Power of Asking First

The Quiet Power of Asking First

Danny Meyer's Writing A Great Last Chapter, But For Agency Life

Danny Meyer's Writing A Great Last Chapter, But For Agency Life

Revisiting Formal Feedback Sessions with Leadership

Revisiting Formal Feedback Sessions with Leadership

Insights from Danny Meyer's "Setting the Table"

Insights from Danny Meyer's "Setting the Table"

Reflecting Through Books: Balancing Real-Time Decisions with Long-Term Thinking

Reflecting Through Books: Balancing Real-Time Decisions with Long-Term Thinking

Flags Don't Fix Things

Flags Don't Fix Things

Barrel 19 Letter

Barrel 19 Letter

Learning from Danny Meyer: Turning Over the Rocks in Client Work

Learning from Danny Meyer: Turning Over the Rocks in Client Work

Pursue Excellence, Success Will Follow

Pursue Excellence, Success Will Follow

An Open Feedback Session Inspired by the 20 Habits in "What Got You Here Won't Get You There" by Marshall Goldsmith

An Open Feedback Session Inspired by the 20 Habits in "What Got You Here Won't Get You There" by Marshall Goldsmith

The Unexpected Returns of Showing Up Fully

The Unexpected Returns of Showing Up Fully

Expo West 2024—That's a Wrap

Expo West 2024—That's a Wrap

Agency Conversations—The Long-Term Impact of Short-Term Decisions

Agency Conversations—The Long-Term Impact of Short-Term Decisions

Quarterly Rituals & Learnings from Q1 Town Hall

Quarterly Rituals & Learnings from Q1 Town Hall

Entering Client Challenges with Calm and an Open Mind

Entering Client Challenges with Calm and an Open Mind

Embracing Unarguable Statements

Embracing Unarguable Statements

Building Trust With Clients Through Accountability

Building Trust With Clients Through Accountability

Breaking Down the Last 10 Deals: Learning from Wins & Losses

Breaking Down the Last 10 Deals: Learning from Wins & Losses

Takeaways from an 18-Month Sales Cycle

Takeaways from an 18-Month Sales Cycle

A CRO Mindset to Commerce Care

A CRO Mindset to Commerce Care

The Rituals Driving Communication at Barrel

The Rituals Driving Communication at Barrel

Friday Emails: Keeping the Team Aligned with Real-Time Updates

Friday Emails: Keeping the Team Aligned with Real-Time Updates

Balancing Real Experience with Training for New Hires

Balancing Real Experience with Training for New Hires

Taking Our Quarterly Debriefs Agency-Wide

Taking Our Quarterly Debriefs Agency-Wide

Building Culture with Tuesday Meetup

Building Culture with Tuesday Meetup

The Cost of Moving Fast Without A Plan

The Cost of Moving Fast Without A Plan

Creating Transformative Change Through Small Actions

Creating Transformative Change Through Small Actions

A Framework for Building Strategy

A Framework for Building Strategy

Ramit Sethi's 'Rich Life' & the Power of Dr. Benjamin Hardy's 1-Page Reports

Ramit Sethi's 'Rich Life' & the Power of Dr. Benjamin Hardy's 1-Page Reports

The 3 Leadership Traps from "Hope Is Not A Method"

The 3 Leadership Traps from "Hope Is Not A Method"

End of An Era—Barrel Partners Book Club

End of An Era—Barrel Partners Book Club

BL&T No. 200: H1 2024 Barrel Update

BL&T No. 200: H1 2024 Barrel Update

BL&T No. 198: Shopify Editions, Sales, & Culture

BL&T No. 198: Shopify Editions, Sales, & Culture

BL&T No. 197: Leading Our Weekly Pulse Meeting for the First Time

BL&T No. 197: Leading Our Weekly Pulse Meeting for the First Time

BL&T No. 193: Hope Is Not A Strategy

BL&T No. 193: Hope Is Not A Strategy

BL&T No. 191: Taking Steps Away from Hourly Engagements

BL&T No. 191: Taking Steps Away from Hourly Engagements

BL&T No. 190: Should this be a meeting?

BL&T No. 190: Should this be a meeting?

BL&T No. 189: Weighing Upfront Investments in Potential Client Engagements

BL&T No. 189: Weighing Upfront Investments in Potential Client Engagements

BL&T No. 188: Training Is Not A Silver Bullet

BL&T No. 188: Training Is Not A Silver Bullet

BL&T No. 187: The Importance of Capturing Vision for Delegation (& Dan Sullivan's 'Impact Filter')

BL&T No. 187: The Importance of Capturing Vision for Delegation (& Dan Sullivan's 'Impact Filter')

BL&T No. 186: Slow Now, Fast Later Isn't Always the Way

BL&T No. 186: Slow Now, Fast Later Isn't Always the Way

BL&T No. 185: Navigating Client Changes & Shuffling

BL&T No. 185: Navigating Client Changes & Shuffling

BL&T No. 184: Thinking On Standards

BL&T No. 184: Thinking On Standards

BL&T No. 182: Design & Meaningful Client Engagements

BL&T No. 182: Design & Meaningful Client Engagements

BL&T No. 180: Turning an Early Career Challenge into a Stepping Stone

BL&T No. 180: Turning an Early Career Challenge into a Stepping Stone

BL&T No. 179: Downsizing to Discovery: Reflecting on Barrel through Insights from 'Same As Ever'

BL&T No. 179: Downsizing to Discovery: Reflecting on Barrel through Insights from 'Same As Ever'

BL&T No. 178: Exploring David Maister's Dynamos, Cruisers, & Losers

BL&T No. 178: Exploring David Maister's Dynamos, Cruisers, & Losers

BL&T No. 176: Reflecting on the Barrel Website Redesign Process

BL&T No. 176: Reflecting on the Barrel Website Redesign Process

BL&T No. 172: New Business As An Agency-Wide Initiative

BL&T No. 172: New Business As An Agency-Wide Initiative

BL&T No. 170: Project Constraints Team Practice in 3-2-1 Growth Practice

BL&T No. 170: Project Constraints Team Practice in 3-2-1 Growth Practice

BL&T No. 169: Navigating the Client Decision-Making Process

BL&T No. 169: Navigating the Client Decision-Making Process

BL&T No. 165: Evolving as a Manager Through Upward Feedback Insights

BL&T No. 165: Evolving as a Manager Through Upward Feedback Insights

BL&T No. 164: Hosting Our Second Annual Barrel Retreat

BL&T No. 164: Hosting Our Second Annual Barrel Retreat

BL&T No. 163: Delivering First, Worst-Case Mindset, & Sharing Your Secret Sauce

BL&T No. 163: Delivering First, Worst-Case Mindset, & Sharing Your Secret Sauce

BL&T No. 159: Shreyas Doshi's 3 Levels of Project Collaboration

BL&T No. 159: Shreyas Doshi's 3 Levels of Project Collaboration

BL&T No. 156: Revisiting Client Performance Dashboards

BL&T No. 156: Revisiting Client Performance Dashboards

BL&T No. 153: Understanding Secondary Client Stakeholders

BL&T No. 153: Understanding Secondary Client Stakeholders

BL&T No. 151: Taking A Walk in Your Team's Shoes

BL&T No. 151: Taking A Walk in Your Team's Shoes

Sweet Loren's Move to Shopify

Sweet Loren's Move to Shopify

BL&T No. 146: Tech Partnerships Progress

BL&T No. 146: Tech Partnerships Progress

BL&T No. 144: Applying Our Services for Unique Client Use Cases

BL&T No. 144: Applying Our Services for Unique Client Use Cases

BL&T No. 143: Exploring Frank Lloyd Wright’s Principles

BL&T No. 143: Exploring Frank Lloyd Wright’s Principles

BL&T No. 142: Client Considerations When Selecting An Agency

BL&T No. 142: Client Considerations When Selecting An Agency

BL&T No. 141: Planting the Bulbs of New Business

BL&T No. 141: Planting the Bulbs of New Business

BL&T No. 139: The Tale of Five Roofers

BL&T No. 139: The Tale of Five Roofers

BL&T No. 138: ChargeX 2023 Thoughts & Takeaways

BL&T No. 138: ChargeX 2023 Thoughts & Takeaways

BL&T No. 118: How to Speed Date (with Prospective Clients)

BL&T No. 118: How to Speed Date (with Prospective Clients)

Weekly Accounts Review System

Weekly Accounts Review System

SOW (Scope of Work) as SOP (Standard Operating Procedure)

SOW (Scope of Work) as SOP (Standard Operating Procedure)

Motorcycling & Leadership: You Go Where You Look

Motorcycling & Leadership: You Go Where You Look

Motorcycling & Leadership: Accountability

Motorcycling & Leadership: Accountability

BL&T No. 064: Motorcycling & Leadership (A Series)

BL&T No. 064: Motorcycling & Leadership (A Series)

BL&T No. 059: Finding Employee Onboarding Inspiration In Motorcycle Training

BL&T No. 059: Finding Employee Onboarding Inspiration In Motorcycle Training

Building Teams with TLC: A Framework

Building Teams with TLC: A Framework